Management Plannin in Global Crossing Essay Example | Topics and Well Written Essays - 1000 words

Management Plannin in Global Crossing - Essay Example Among the various services offered are those in its ‘Fast Track’ program, such as dedicated internet, on-demand video and audio conferencing, long distance services and VOIP. Two programs offer customers the ability to market the services under their own name brand or through co-branding. Physical locations include Pennsylvania, Indiana, California, Florida, and New York in the US. Overseas locations include Argentina, Great Britain, Ireland and Hong Kong. Extensive cable networks, phone lines, routers, servers and technical equipment must be maintained at an optimum level to provide the extensive services that the organization offers. There are communications experts, IT professionals, financial managers and customer service representatives that must work efficiently to maintain all the accounts that are served. Executives and top decision makers must determine current market demand based on information provided by managers of marketing and sales. They must then make de cisions about infrastructure such as whether certain networks in specific locations should be upgraded. They rely heavily on the technical managers to assist with tasks in this area. Decision makers must also determine future needs of current customers, based on technology trends and usage. Decisions on what types of services and how they will be delivered are critical.